About Admiral

Admiral began as a uniform supplier to the Royal Navy in 1914 and has since built a solid brand. Its striking original logo, featuring a border pattern, is based on the sleeve insignia of an Admiral (British Navy Admiral). In the 1970s, the brand signed contracts with Manchester United, a major British national club, and the England national team as official sponsors. In the 1980s, the brand expanded beyond soccer to support sports such as cricket and rugby, establishing itself as a comprehensive sports brand. As a pioneer of sports fashion, which is now commonplace, the brand laid the foundation for tie-ups between professional teams and sports brands. Currently, in Japan, the brand offers golf, soccer, tennis, and training wear/equipment, and also supports professional athletes.

Starting its brand as a supplier of uniforms to the British Navy, ADMIRAL has built up dignity and elegance for the past 100 years. The impressive brand mark represents Navy Admiral armlet. In 1970, ADMIRAL has gained huge recognition by supporting sports franchise, such including Manchester United and English National Soccer Team. Since then, ADMIRAL has supported and collaborated with other sports such as cricket, rugby and emerged as a total sports brand throughout the 80's. ADMIRAL has been the pioneer of sports fashion, which is quite common now.

[Brand Vision]

"Be Strong. Be Stylish"

Aiming to be a brand loved by all strong and elegant athletes

Admiral supports all strong and elegant athletes and aims to become a brand loved by all strong and elegant athletes.
"Functionality that provides maximum support for the performance of everyone aiming to become stronger"
It embodies our determination to continue providing products that are designed to make everyone shine with elegance while playing sports.
We will continue to take on new challenges, provide new value, and build a new era together with strong and elegant athletes.